The winners of the University of Sydney’s 2017 Student Challenge, Somnium Lab, stole the show at Innovation Week, with a perfectly customisable pillow and an autonomous UAV-based system that can detect airborne pathogens. The annual event gives student-led teams the opportunity to pitch their best ideas to a panel made up of entrepreneurs, industry, government, academics and fellow students.
MoM speaks with Miles Tycho Hugh to find out what the next steps are for the start-up and how they plan to market their revolutionary product.
More than just an idea.
MoM: How was the Somium Lab pillow conceived?
MoM: What have been the challenges thus far?
MoM: What is the most rewarding aspect of starting your own business?
- Being able to make something that is your own.
- Access to a great and eclectic network of interesting and inspiring people through the startup community.
MoM: What advice could you give students wishing to get involved in a start-up?
- Build an MVP and get it out there.
- Ideas are great but they need to be acted upon.
- Don’t cry over spilt milk.
- Don’t get too attached to any singular course of action.
- Perfect is the enemy of the good.
- Remember what you want from your start-up and operate accordingly.
- Don’t work yourself into oblivion; you are your start-up – it will break if you do.
MoM: What is the most critical part of achieving success in a start-up?
MoM: Why a pillow, of all things?
Miles Tycho Hugh
Current student awarded the Honours Canon Scholarship and joint winner with Suri Susilo of the 2017 Student Innovation Challenge at the University of Sydney Business School.